Google To Start Bumping Ad Copy For Extensions In Mobile Search Ads
When Google added ad extensions and formats to the Ad Rank formula last fall, the company essentially put a neon sign flashing “Ad Extensions Increase Click Through Rates” in that store window you walk...
View ArticleSearchCap: Bing Keyword Spamming, Google AdWords Mobile Ad Extensions &...
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics Begins To Roll Out New Benchmark Reports Google...
View ArticleAdWords Will Drop 2nd Line of Ad Text for Ad Extensions on Mobile
Google says showing ad extensions in more prominent locations will give consumers easier access to information about businesses and will improve mobile ad performance. View full post on Search Engine...
View ArticleGoogle AdWords Debuts Local Forwarding Numbers For Call Extensions
Advertisers using call forwarding numbers for their AdWords call extensions in the U.S. began receiving notices this week that local numbers are now available in many areas. Local forwarding numbers...
View ArticleSearchCap: AdWords Local Call Extensions, Google Change Of Address Tool &...
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google AdWords Debuts Local Forwarding Numbers For Call...
View ArticleNew Google AdWords “Automated Extensions” Report Rolling Out
First, what are “automated extensions”? This is the new term for what were once known as “annotations” — Consumer Ratings and Seller Ratings which automatically populate in AdWords ads. Google said it...
View ArticleNow Make Changes To AdWords Settings And Ad Extensions Across Multiple Campaigns
Following up on last month’s ad customizers news, which brought dynamic insertion to a whole new level, Google has launched bulk editing for campaign settings and ad extensions. Bulk editing eliminates...
View ArticleApp Extensions Coming To Bing Ads
App extensions will be available to advertisers on Bing Ads starting next spring. Timed to coincide with the removal of explicit mobile OS targeting, app extensions will be targeted automatically to a...
View ArticleSearchCap: App Extensions Coming To Bing Ads, Apple’s Search Ambitions & How...
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: App Extensions Coming To Bing Ads App extensions will be...
View ArticleMicrosoft May Launch A New Browser That Supports Chrome Extensions
Rumors are circulating that Microsoft is actually building a new web browser to compete with Google Chrome and Firefox, via this report from ZDNet. The report cites unnamed sources as saying...
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